Recertification
Continuing Education
As an IAB Certified professional, you must demonstrate continued competence and prove that you are staying educated on industry changes and trends. Recertification is critical in digital advertising since the industry and technology evolve at such a rapid pace.
| Qualifying Activity | Documentation Required | |
|---|---|---|
| Professional development classes, Seminars, Webinars, Training | 1 credit for each full hour |
Certificate of Attendance or Registration Confirmation |
| Industry Conferences | 1 credit for each 2-hour period |
Receipt or proof of registration |
| Participation in industry task force with defined output (e.g. development of new standards, industry white paper) | 4 credits per task force |
Letter from industry group |
| Presentations at industry meetings, guest lectures, participation on a panel | 4 credits per presentation |
Copy of program; Date and location of presentation; evaluations, if applicable |
| College/University programs | 5 credits per semester-long course 3 credits per trimester- or quarter-long course |
Name of educational institution; Course Title(s) and Syllabus; Name of Instructors; Semester/Trimester/Quarter Completed |
| Participation in IAB Certification Item Writing/Review Workshop* | 2 credits per in-person workshop |
|
| Published Works (articles published in third-party digital media journal, magazine, newsletter, industry blog) | 3 credits per publication |
Copy of article, date, publication name |
Please visit the Continuing Education section of the Member Portal for detailed information on CE Requirements, to submit your CE and track your progress during your certification cycle.